The Academy for Non-Technical Builders

You Know AI Is the Future.
You Just Don't Know Where to Start.

You don't need another tool.

You need leverage.

A foundation that compounds——not shortcuts that expire.

Which One Are You?

The Dabbler

The Dabbler

  • You've tried ChatGPT a few times but got... paragraphs of fluff
  • YouTube tutorials assume you already know what an API is
  • You're too busy running your actual business to become a prompt engineer
The Collector

The Collector

  • Claude, ChatGPT, Gemini, Perplexity... and you're still copy-pasting into Google Docs
  • Every week there's a new "game-changer" tool (and you've tried 12 of them)
  • Your browser has 47 open tabs of AI tutorials you'll "get to later"
The Almost-Builder

The Almost-Builder

  • You've started 3 AI projects. Finished zero.
  • You know AI can help your business——you just can't figure out HOW
  • The gap between watching someone build and actually building yourself feels impossible

Every Week You Wait, You Fall Further Behind

Your competitors aren't reading tutorials——they're shipping. While you're comparing Claude vs ChatGPT, they've automated half their workflow.

This isn't about being "technical." It's about having a starting point that actually works for someone who doesn't code.

The tools aren't the problem. The missing foundation is.

The Mindset Shift

From fragmented understanding to systematic clarity

A Foundation That Compounds

Stop collecting tools. Start building systems.

1. Intention

Know exactly what you're building——before you touch a single tool

2. COMPASS

A decision filter that kills FOMO forever

3. Development

Build real projects with AI doing the heavy lifting

4. Iteration

Ship fast, learn faster, compound results

The Builder's Edge

Know enough to build it yourself.

When you understand how AI workflows actually work, you stop waiting for someone else to solve your problems. You just... build the solution.

What You've Been Sold

  • Tool tutorials that expire a month later
  • "Just use this prompt!" (with zero context)
  • Monthly subscriptions to stay "current"
  • More & more content to consume with nothing to show for it

What You'll Actually Get

  • Decision frameworks that outlast hyped tools
  • Build YOUR systems, not someone else's lead magnet templates
  • Ship real projects people can use
  • A foundation that gets more valuable over time

From Zero to Deployed
in 4 Modules

Start from scratch.
Build real projects.
Ship live applications.

Each module stacks——by Module 1, you're deploying apps through conversation alone.

AI Tools Quickstart
Module 0

AI Tools Quickstart

~4-6 hours
  • Choose the right AI for every task
  • Set up your AI coding environment once
  • Understand how AI APIs actually work
  • Speak AI fluently—models, tokens, context windows
Output: A live portfolio site deployed to the internet–without paying for hosting!
AI Agents & Automation
Module 1

AI Agents & Automation

~10 hours
  • Run AI locally—no data leaving your machine
  • Control AI with voice and custom protocols
  • Build AI agents that follow your rules
  • Automate repetitive work with visual workflows
Output: An AI discovery call & lead processing system that you built yourself!
Code by Conversation
Module 2

Code by Conversation

2-3 hours
  • Your full dev environment in 30 minutes
  • The 4-phase method that turns conversations into code
  • Build apps with AI conversation
  • Deploy your first app live
Output: A deployed, working web application you designed and built with AI
Your Business Brain
Module 3

Your Business Brain

8-12 hours
  • Build your business brain in 8 documents
  • Know your customer better than they know themselves
  • Create messaging AI can replicate perfectly
  • One file that makes every AI conversation smarter
Output: Your full business context auto-loaded in every AI conversation

+ Included: Skill-Building Intensives

Command Line Bootcamp
BONUS

Command Line Bootcamp

5 days, 5-15 min/day
  • Terminal intimidation → confidence
  • Navigate, create, manage files
  • Read AI-generated code
  • Git version control basics
Output: Captain's Log, API Explorer, Git repository
Content Commander Challenge
BONUS

Content Commander Challenge

30 days, 15-30 min/day
  • Full CLI content management tool
  • Node.js development from scratch
  • API integrations (OpenAI, Anthropic)
  • 15+ commands built
Output: AI-powered content management CLI

+ Deep Dives for Builders

Python Web Scraping Command Center
SPECIALIZED

Python Web Scraping Command Center

  • Vibe code custom Python scrapers
  • Scrape any website with AI help
  • Data extraction pipelines
  • Export to CSV, JSON, databases
Output: Custom scraping scripts you built through conversation with AI
Vibe Processing: Data Intelligence
SPECIALIZED

Vibe Processing: Data Intelligence

  • Data enrichment pipelines
  • AI-powered data analysis
  • Directory enhancement systems
  • n8n automation integration
Output: Data enrichment workflows that transform raw data into business intelligence

Real Results

Actual outputs and builds from Academy members

I Built This Because I Needed It

Jordan Urbs

I'm not a developer. I'm a creator who got tired of feeling left behind every time a new AI tool dropped.

So I did the work. Tried everything. Wasted money on tools I didn't need. And eventually figured out what actually matters: the fundamentals that let you build anything.

Now I build apps, websites, and tools—through conversation with AI. No code. Just clarity.

I'm no longer drifting, lost at sea. Ready to navigate with me?

—Jordan Urbs

No Hacks. Real Skills.

You'll understand WHY things work——not just copy what worked for someone else.

Build It, Don't Just Learn It

This isn't theory. You'll build real tools and deploy them live.

What Others Say About Learning with Jordan

Start Building Today

One-time payment. Lifetime access. No recurring fees eating into your runway.

NEW YEAR SPECIAL

Silver Tier

Total Value: $1,022
$249/year
Save over $770
  • All 4 core courses ($626 value)
  • 2 skill-building intensives ($198 value)
  • 2 specialized deep dives ($198 value)
  • Community support
  • Weekly workshops
Start Building Today
🛡️7-Day Risk-Free Guarantee —— Try the full curriculum. Not for you? Email ahoy@aicaptains.ai for a full refund. No hoops.

The Learning Experience

Course quality and format from Academy members

Frequently Asked Questions

Do I need coding experience?+
No. We start from absolute zero.

That said, developers find tremendous value too—this teaches AI thinking frameworks that complement coding skills.
How much time does this take?+
15–30 hours for the core curriculum. Go intensive in a month or spread it across a quarter—you own the pace.

Bonus courses add depth when you're ready.
What tools do I need?+
A computer, internet, Claude Pro ($20/month), and $10 in API credits. Module 0 walks you through setup.
Why not just use YouTube tutorials?+
YouTube teaches tactics. This teaches systems.

You'll build mental models through real application—something fragmented tutorials can't do.
What if I'm already using AI?+
Perfect. You'll likely recognize the gaps in your current approach.

Most students tell us they finally understand WHY certain things work. You'll go from opportunistic user to intentional builder.
What's the refund policy?+
Try the full curriculum. Not for you? Email ahoy@aicaptains.ai for a full refund. No hoops.

You Don't Need to Be Technical.
You Need a Starting Point.

The problem was never your technical ability.
It was the lack of a foundation that made sense for how you work.

The Academy gives you that foundation——and everything you build on top of it compounds.

Questions? ahoy@aicaptains.ai —— I read every email.